Book 1 Project: Fan Experience

Book 1 Project: Fan Experience

“That’s the thing about pain,’ Augustus said, and then glanced back at me. ‘It demands to be felt’” (Green, 63). Author John Green is famously known for his impeccable writing and nothing stands out more than in his novel, The Fault in Our Stars. Fans will be thrilled to know that for a limited time only, exclusive The Fault in Our Stars charm bracelets will be sold at a retail store near you. These silver bracelets come jam-packed with multiple charms symbolizing some of John Green’s most memorable quotes from The Fault in Our Stars.

 Green uses a quote from William Shakespeare’s Julius Caesar, as the title and main theme for the book, as Cassius says, “The fault, dear Brutus is not in our stars, / But in ourselves, that we are underlings” (Act 1, Scene 2). Cassius is saying that every man creates their own fate, and that it is their fault. John Green contradicts this statement throughout the novel as he shows how people’s fate isn’t always their fault: Hazel and Augustus had no partaking in their cancer. Yet, miraculously, the pair is able to live and love, even if only for a limited time. These removable and interchangeable charms include stars, an infinity sign, Van Houten’s house in Amsterdam, a mini copy of ‘Imperial Affliction,’  Hazel’s oxygen tank, a clock, and so much more. This bracelet even includes the quote, “Okay” from Green’s famous quote spoken by Augustus, “‘Maybe okay will be our always’” (Green, 73). What makes these bracelets so unique is the ability to make them personal to the owner; the owner gets to pick and choose his/her favorite quotes and symbols to show off proudly.

            This idea will work because it can be sold in so many retail stores and around the globe. Because it only consists of symbols, the bracelet will be understood around the world. The bracelets truly are unique because they can be so personal to each and every individual fan. The film adaptation, coming out in June 2014, will be seen worldwide and people, interested in the movie, will want to read the book as well. These bracelets will be good to sell nearing the release date of the film because there will be lots of hype and advertisements for it. The bracelets will allow fans of the book to stay involved with the novel long after they finish reading it by allowing them to connect with other fans of John Green and The Fault in Our Stars.